Q1 2024 US iOS Performance of Top Fashion Gaming Apps

The first quarter of 2024 has seen varying trends in the fashion gaming category on the iOS platform in the United States. Sensor Tower's data gives us a peek into how these apps have fared in terms of downloads, revenue, and weekly active users.

Project Makeover, published by Magic Tavern, Inc., exhibited a consistent revenue trend, hovering around the $1M mark each week. Downloads, however, saw a decline from 115K in the first week to 45K by the end of the quarter. Weekly active users also dipped from 624K to 501K.

Covet Fashion: Dress Up Game by Crowdstar LLC showed a mixed revenue pattern, with a peak of $371K in mid-February before falling to $120K. Downloads gradually decreased from 14K to just over 3K, while weekly active users declined from 119K to 85K in the same period.

Libii HK Limited's SuitU: Fashion Avatar Dress UP saw its revenue rise notably in early March to over $141K, with downloads peaking at 16K. Active users showed a slight increase, finishing the quarter at 124K.

Eastside Games' RuPaul's Drag Race Superstar experienced fluctuating revenue, reaching a high of $64K in late February. Download numbers varied, with a high of 6K in late January. The app finished the quarter with 13.6K weekly active users, a slight decrease from the start.

Lastly, Love Nikki-Dress UP Queen from Galaxy Play Technology Limited saw revenue that peaked at $83K before settling around $34K. The app's downloads and active users remained relatively stable, ending the quarter at approximately 1.2K downloads and 48.7K active users.

For more insights and detailed analytics on app performance, Sensor Tower's platform is the go-to resource for industry professionals and enthusiasts alike.